ICAD Bells Ring for Big Winners in Advertising and Design

Boys and Girls, Publicis, The Public House and TBWA/Dublin were the biggest winners at the Institute of Creative Advertising and Design Awards last night

The 2019 ICAD Awards were announced last night at a gala event at the Guinness Storehouse. The annual awards celebrate creative excellence in Irish advertising and design and the ICAD Bell is the most coveted prize among the creative community.

The winning advertising agencies on the night included Boys+Girls with 8 Bronze, 5 Silver and 1 Gold. Publicis had 4 Bronze and 2 Silver; The Public House took 5 Bronze and 1 Gold; and TBWA/Dublin had 6 Bronzes.

There were also significant wins in design for Signal Type Foundry, Atelier David Smith, Work Group, CI Studio, Pony Ltd., Distinctive Repetition, The Salvage Press, Detail Design Studio, Together We Create, Unthink and Design Factory.

The Client Award went to ŠKODA Ireland, a client of Boys+Girls, while the Craft, Greenhorn award was won by Matthieu Chardon of Publicis.

The prestigious Catherine Donnelly Lifetime Achievement Award, was awarded by the President of ICAD to Conor Clarke, Director of Design Factory, one of Ireland’s leading Branding and Communication Design Consultancies.

ICAD was established in 1958 and is one of the oldest non-profit, membership-led creative organisations in Europe. It is dedicated to ensuring Irish design and advertising excel both nationally and internationally.

The awards were co-hosted by the former Wexford hurling legend, Diarmuid Lyng, and Rossi McAuley, the newly-elected President of ICAD. Proving to be a remarkably entertaining double-act, the pair brought a new informal energy to the proceedings reflecting the confidence and optimism of the industry.

In his inaugural address, Rossi McAuley, the newly-elected President of ICAD, congratulated the winners and stressed the vital importance of the continued participation of ICAD’s creative community in all aspects of the organisation’s activities.

McAuley said, “ICAD’s future will be informed by its proud past but it remains vital and relevant because our members are actively engaged in the daily business of creating and producing award winning work for national and international brands.” He also restated ICAD’s commitment to its primary mission “to foster, promote and reward creative excellence in Irish advertising and design.”

Synonymous with creative excellence, ICAD awards strive to protect and maintain the value of the awards and hand pick a selection of the greatest Irish and international creative minds as jurors.

Other winners on the night included bigO, Rocket Science Productions, Screen Scene, Windmill Lane, Work Group, CI Studio, Pony Ltd., Atelier David Smith, Distinctive Repetition, WorkGroup, Motherland, The Salvage Press, Red Rage Films, Detail Design Studio, Together We Create, Signal Type Foundry, Unthink and Design Factory.

ICAD Awards organised with partners and collaborators including Windmill Lane, Masterphoto, ADC*E, IAPI, Commercial Producers Ireland, Design Skillnet Ireland, 100 Archive, Publicis, Pull The Trigger, Chesterfield Group, Group IMD, Screen Scene.

Boys+Girls win gold bell. 6th June, ICAD Awards 2019. Photo by Aidan Oliver

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